ASICS X GMBH


Asics commemorates the 30th anniversary of its iconic Gel-Kayano model with a collaboration with GmbH, giving birth to the Gel-Kayano Legacy. In showcasing this new shoe, visual artist Kamil Dossar crafts a captivating journey through dance and sound, intertwining contemporary artistry with the historical significance of the Legacy model.

Choreographed by Adam Linder, the movements reflect a diverse range of dance styles and influences, gracefully executed by dancer Giordan Cruz. In harmony with the choreography, Kamil Dossar's soundscape traverses fragments of musical references and foley sounds. With dynamic cinematography and fragmentized editing, the result is an immersive and unpredictable sensory experience that encapsulates the essence of the Gel-Kayano Legacy.

CREDITS


Director: Kamil Franko
Producer: Marco Stoltze
DoP: Alex Brack
Ass. Camera: Jessica Sattabongkot
Steadycam operator: Norwin Hatschbach
Gaffer: Sandra Glaser
Lighting Ass.: Rahim Chattaika
Best boy: Ruben Cosmo Fleischer
Electrician: Burak Seven

INFO


Hero: 00:58
Cutdowns: 3x 00:15
Format: H.264 with sound
Production: Berlin

LINKS


GmbH
Asics
City Ballet Corp
Kamil Dossar

ABOUT


Proxy Studio makes commercial and commissioned work. We enable collaborations between image-makers, brands and agencies, across all aspects of production.

Proxy Studio is part of Morph Group

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Balenciaga, Prada, Diesel, YEAR001, Asics, Gmbh, CamperLab, Goretex, Samsøe Samsøe, Dion Lee, Han Kjøbenhavn, Ganni, Rotate, Saks Potts, Wood Wood, LGBT+ Denmark, Roskilde Festival, Umay Works

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Germany

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